In this blog post, i will be comparing two articles each explaining the appointment of rugby league legend, Billy Slater to ambassador for Queensland thoroughbred racing.
the two articles are
the first thing to notice is that the first article is written and published on an private news site whereas the second is done by the Queensland government. the former is more easy to look at with pictures, a clean large heading which stands out and informs what will the article will be about and short and concise paragraphs. the latter is a government message which is far less attractive, it features no pictures the heading is the same size as the paragraphs just bolded and although it has short paragraphs, the general aesthetic of the page gives a wall of text feel.
Both pieces talk about Slater’s exploits on the football field and his Allegiance to Queensland, they both also mention his connection to racing as he worked for famous trainer Gai Waterhouse. However the article issued by the government focuses more on the role Slater will play when taking on the new job whereas the other article talks about how Slater’s reputation will benefit Racing Queensland.
Statements.qld.gov.au. (2016). Racing Queensland unveils league legend Slater as official ambassador. [online] Available at: http://statements.qld.gov.au/Statement/2016/6/24/racing-queensland-unveils-league-legend-slater-as-official-ambassador [Accessed 21 July. 2016].
Goldcoastbulletin.com.au. (2016). Slater’s in the race. [online] Available at: http://www.goldcoastbulletin.com.au/sport/racing/maroons-legend-billy-slater-to-be-announced-as-ambassador-for-qld-thoroughbred-racing/news-story/564befcf1bdd9e78480e832255cdf171 [Accessed 21 July. 2016].